The Practice of advertising / edited by Norman A. Hart and James O'Connor
Material Type | Books |
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Edition | 2nd ed |
Publication | London : Heinemann on behalf of the CAM Foundation and the Institute of Marketing , 1983 |
Language | English |
Size | xx, 252 p. : ill. ; 24 cm |
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Notes | Previous ed.: 1978. - Includes bibliographies and index |
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Authors | edited by Norman A. Hart and J |
ID | TT20048118 |
ISBN | 0434907162 |
NCID | BA10552721 |
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